Thursday 31 March 2011

Cults – You Know What I Mean release date 27/3/2011

This is Cults follow up to the infectious Go Outside (reviewed here), which had some impact on the NME chart. For the uninitiated the NME chart is based on sales figures for singles on the playlist of NME TV or featured in NME magazine. The hand thing is this narrows the field enough to allow a chart life for singles outside of the mainstream, albeit accepting the NME as arbiters of good taste.

Anyway, to get back to our subject matter, You Know What I Mean is a completely different animal to Go Outside. The song and production feel retro in the best way because it almost sounds like this could have been recorded forty years ago. Obviously on closer listening there a bit of crispness and edge to the production that gives away its modernity, but it's a gorgeous song that shows Cults are both versatile and hopefully here to stay.

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